…We will tackle with the mission of “continuous gaming population expansion”.

Wii ‘s mission is to put smiles on the faces of people surrounding it.
To achieve this goal, it is necessary for us to increase the number of users within the household and to encourage all the family members who spend time in their living room to touch and play with the Wii Remote. We will also need to encourage them to connect their Wii console with the Internet so that Wii can offer a variety of different services everyday, which will in turn become the further incentive for family members to use Wii continuously.
At our October 10th Nintendo Conference, we introduced you to several new Wii Channels. Today, I would like to talk about more Wii Channels. The first one is an additional function for the Wii Shopping Channel.

For the Wii Shopping Channel, which you can use to buy Virtual Console and WiiWare software, we will add a gift-giving function.
This is a function to purchase Virtual Console or WiiWare software and present it to your Wii Friend.
Seeing is believing, so take a look.

irst of all, in the Shopping Channel, choose the title of the present you want to send to your friend. Here, we are using the function to select a game by its name.
I’m fast-forwarding this process, but you can also write a message and send it to the recipient.
So, we choose the present here, and choose the recipient. I will send it to Shigeru-san.
You know, Pinball is the software I used to work on a long time ago.
As the result, your Wii message is sent to your friend’s Wii through WiiConnect 24, and the recipient’s Wii hardware illuminates a blue light to indicate the arrival of the message.

Utilizing this “present capability”, the recipient will receive this kind of special enveloped message. For the recipient to actually receive the present, he or she will choose the “initiate” icon to activate the Wii Shopping Channel. The recipient can also decline to download the present.
If the recipient chooses to download the present, the download will start.
And the recipient can also send back a thank-you note.

This shows that a sender has received a thank-you message from the recipient. He or she is reading the message like this.

In addition to the Virtual Console service, we will start offering a new way to buy new software via WiiWare. Because of this, it will be imperative that we provide customers with the ability to recommend software and send present to each other. We are also hopeful that this is going to be another incentive for Wii owners to want to connect their Wii with the Internet.
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We are planning to make this new Shopping Channel with its gift-giving function, available in December, in time for Christmas.

Next, I would like to introduce you to the TV Program Schedule Channel. As the name suggests, it is a channel that allows you to view the TV program schedule.

I’d like to explain with these screens, that are still under development. As you can see, you can easily view the electronic TV program schedule, using the Wii Remote.

As this is a service available with a video game machine, making easy-and-smooth scrolling, and stress-free operation are prerequisites.
This shows the schedule for one day.