IR Information

Second Quarter Financial Results Briefing
for Fiscal Year Ended March 2014
Oct. 31, 2013
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we have made available four more games as add-on content including “Mii Force,” “Flower Town,” “Warrior's Way” and “Monster Manor.” Many people have already downloaded these games and the sales surpassed 1.1 billion yen at the end of September and have steadily grown since then.

Currently, 75 percent of the sales of these games have been in Japan, where StreetPass is the most popular in the world. However, we are aware that an increasing number of people have been using “StreetPass Relay Points” launched in August and that, after the release of “Pokémon X/Pokémon Y,” more people have started to carry their Nintendo 3DS with them to experience StreetPass. We expect steady sales over a long period by increasing the ratio of users overseas.


Furthermore, Nintendo 3DS and Wii U have a feature called “SpotPass,” which automatically connects these devices to the Internet. We hope that this feature will play an important role in the expansion of our digital business.
We, for example, can place a specific icon on the menu screen of Nintendo 3DS to prompt users to download a certain software application. Touch this icon, and you will jump to the page to download the application in Nintendo eShop. We have introduced several games and services so far, and found out that incorporating such an icon tends to sharply increase the number of downloads. A new icon on the menu screen gives us the ability to inform many people about an application.

As for Wii U, a system update in October has enabled us to use SpotPass to provide each console with software applications themselves, not just an icon to jump to Nintendo eShop. You can turn this feature on or off in the system settings of the console. In addition to the manual download method in Nintendo eShop, we plan to automatically distribute some games, including “Wii Sports Club,” to consoles with adequate disk space through SpotPass.

A big hurdle associated with downloadable software is the process from notifying consumers about an application to having them download it. To overcome this hurdle, we would like to take advantage of SpotPass-driven automatic distribution and supply many people with our recommended software, which could further expand our digital business.


As you are aware, the video game business is very seasonally influenced and the results for a year-end sales season greatly affect the results for the full year. With the efforts I explained today, we aim to achieve sufficient results in this period of the year.


Thank you for listening.


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